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July 1938. "Rear of grocery store in Baltimore." Only hinting at the delights that await within. Medium format nitrate negative by John Vachon. View full size.
Have a small collection of vintage signs myself. The Morton Salts signs got my attention so decided to snap pic of the one we have in the kitchen above the cabinets. It's in really nice shape for its age.
Living briefly in Ann Arundel County, MD in 1950, I had many occasions to enjoy the aroma of cooking mash from the Lord Calvert distillery. The bewitching scent enlivened many a trip from Odenton to Baltimore for me. As an adolescent, some ten years later, my first sip of whiskey was a monumental disappointment, for it tasted nothing like the delicious smell emanating from the distillery had suggested it should.
1. Snuff can alleviate dental ills.
2. Phillip Morris cigs not only taste great (Lucy and Desi puff 'em constantly) but are, first and foremost, safe.
3. Many and varied were the off-brand soft drinks available in the Midwest in the late '30s.
Ah yes, salt, soda, snuff and tobacco.
All the things the doctors say we should avoid; but as Dave says - they are all so DELIGHTFUL!
Lord Calvert became for a time one of Seagram's premium brands, first distilled at the plant south of town in Relay. Heavily marketed up into the 1960s, it now is sold ignominiously off the bottom shelf.
with Dill's Best.
And the cannabis bunch thought they invented Nirvana.
The American Pickers would have a field day here!
The upper right corner proclaims "Dental Snuff." Dental snuff? It turns out that Dental Snuff was created by a dentist.
In addition to being therapeutic, it had extremely hot models in its advertising cards.
Even the advertising posters are second class -- 7up & Model tobacco. The better areas had Coca-Cola and HRH Prince Albert in his can.
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