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VINTAGRAPH • WPA • WWII • THE NAVY NEEDS YOU IN THE WAVES

American Oil Co.: 1942

American Oil Co.: 1942

November 1942. Washington, D.C. "Negro mechanic for the Amoco oil company." Photo by Gordon Parks for the Office of War Information. View full size.

 

Stating the Obvious

OK, I understand that back then news articles would mention it if someone in a story was a "negro", regardless of its relevance to the story, but why was it necessary to point it out in a caption to a photograph, when it's perfectly obvious (right there in black in white, one might say)? Even more strange when you consider that Gordon Parks was black.

[The OWI/FSA photographers took thousands of photos; brief descriptions on the negative sleeves and caption cards permitted identification of the subject matter without having to remove and handle the negatives. -tterrace]

Cheap but.....

Only 17 cents per gallon but rationing limited ordinary drivers to 3 gallons per week. Class 'A' drivers (doctors and others having to drive for their occupations) were permitted more. Fortunately, widespread commuting and suburban living were still years in the future for most Americans.

18.7 cents is about

$2.60 in today's money. Drop the seven-tenths and you had about $2.50 a gallon, so those tenths did indeed add up.

Win Some, Lose Some

18.7 cents is only(!) $2.60 a gallon in modern dollars - but, your car got 17 MPG and wore out in 100,000 miles or less. AND had no safety features, no power steering or brakes, a stick shift, lousy brakes and handling, very likely no radio and a set of tires lasted 15,000 miles (with luck). On the whole, today's driving is a lot better.

Tenth of a cent.

I am not sure but it looks like 18 7/10 cents per gallon. That was when a tenth of a cent really made a difference, today that is only there because 3.999 sounds better than 4.00.

Sorry, but

the maximum purchase is $9.99

Soooo - - - -

I finally find out what Amoco means, thank you.

 
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Shorpy.com | History in HD is a vintage photo blog featuring thousands of high-definition images from the 1850s to 1950s. The site is named after Shorpy Higginbotham, a teenage coal miner who lived 100 years ago.

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