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About the Photos

Our holdings include hundreds of glass and film negatives/transparencies that we've scanned ourselves; in addition, many other photos on this site were extracted from reference images (high-resolution tiffs) in the Library of Congress research archive. (To query the database click here.) They are adjusted, restored and reworked by your webmaster in accordance with his aesthetic sensibilities before being downsized and turned into the jpegs you see here. All of these images (including "derivative works") are protected by copyright laws of the United States and other jurisdictions and may not be sold, reproduced or otherwise used for commercial purposes without permission.

© 2018 SHORPY INC.

[REV 25-NOV-2014]

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WCBS: 1948

WCBS: 1948

New York circa 1948. "WCBS studios, 49 East 52nd Street." Broadcasting in AM and FM. 4x5 inch acetate negative by John M. Fox. View full size.

On Shorpy:
Today's Top 5

CBS Studio Building?

The CBS Studio Building at 49 East 52nd Street, shown by Wikipedia seems to be quite another building.

[It's the same building; the Wikipedia article you've linked to explains the difference in appearance. -tterrace]

Is this the building now?

[Yes. -tterrace]

Is this the location of Studio 9?

Studio 9 was the famed location that was busy during WWII handling transmissions from such luminaries as Edward R. Murrow, Eric Sevareid, William Shirer, and H.V. Kaltenborn. For those old enough to remember the latter, his staccato delivery perfectly fit the sound of his last name.

[Studio 9 was at 485 Madison Ave. -tterrace]

1948 TV Schedule

CBS was airing that well known programme 'The Missus Goes a-Shopping', one of the first live TV game shows, hosted by John Reed King from various New York supermarkets.

Not Only WCBS

Beginning in 1939 the nine-story "CBS Studio Building" was converted from the Vanderbilt family guest house. There were seven studios including one seating 300 for the Arthur Godfrey Show. All CBS soap operas originated here until their final episodes in 1960.

In the 1980s CBS leased the building to Sony for recording. In 1988, a Duane Reade store was built (in area of double doors on left in photo). On the second floor there is wall display showing the radio history at 49 East 52nd.

In 1995, new owners renovated the building, with facade resembling the original guest house.

Blank Wall

I'd like to see another picture of that building. That's a big wall not to have any windows in it.

[Radio studios needed to be isolated from street noise. -tterrace]

Seen recently.

Here it is in my neighborhood. Taken 2009 Tri-X 35mm.

The car

Looks like a '47 Chevrolet Fleetmaster Sports Sedan.

[But it's a 1948 Pontiac. -tterrace]

SHORPY HISTORICAL PHOTO ARCHIVE | History in HD is a vintage photo archive featuring thousands of high-definition images from the 1850s to 1960s. (Available as fine-art prints from the Shorpy Archive.) The site is named after Shorpy Higginbotham, a teenage coal miner who lived 100 years ago.

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