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Most of the photos on this site were extracted from reference images (high-resolution tiffs, 20 to 200 megabytes in size) from the Library of Congress research archive. (To query the database click here.) Many were digitized by LOC contractors using a Sinar studio back. They are adjusted by your webmaster for contrast and color in Photoshop before being downsized and turned into the jpegs you see here.

 
 
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VINTAGRAPH • WPA • WWII • EAT MORE FISH, 1917

Take your cod liver oil

Take your cod liver oil

This negative belonged to my uncle now deceased and was probably taken sometime in the early 1940s. It is a very interesting display which concentrates on the health benefits of cod live oil. Most likely it is a display in a drug store in Memphis, Tennessee. View full size.

Peruna Tonic

As advertised in Chicago on WJJD's suppertime frolic.

Cod Liver Oil

My mother gave me cod liver oil every day as a child. Sixty-five years later I can still remember the taste. Ugh.

It's interesting to see how many products were marketed with a wartime theme. "Our Country Needs Us Strong" and "Good Health Is Practical Patriotism." Even those rat tail combs were sold as "Victory" combs.

 
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Shorpy.com | History in HD is a vintage photo blog featuring thousands of high-definition images from the 1850s to 1950s. The site is named after Shorpy Higginbotham, a teenage coal miner who lived 100 years ago.

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