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Philadelphia circa 1900. "Betz Building, Broad and South Penn Square." 8x10 inch dry plate glass negative, Detroit Publishing Company. View full size.
The Betz building reflects the challenge to architects of the time. Utilize the latest technology (light weight steel frame construction) but design the building in the popular Romanesque Revival style that traditionally used load bearing walls of stone and masonry. The result is an unfortunate mix of styles and cosmetic ornamentation. I've submitted a photo taken from the exact spot during construction. The clean soaring lines of the steel frame are completely lost in the finished building.
Interesting, also, the Girard Life Building next door added four more stories in the time between the two photos.
Pity that this building is gone- it has beautiful architecture- so much more interesting than today's boring glass boxes.
Does anyone know what is written above the face gargoyles above the eight floor?
["John F. Betz." The "gargoyles" are his portrait. - tterrace]
Q: Who could possibly see, let alone read the window signs on the 13th floor?
A: People on the 10th through 16th floors of the building across the street.
The Betz Building contained Charles W Soulas's fine restaurant the The Raths-Keller where "German Cuisine Predominates."
Kind of always wondered how those tiny corner turret offices were furnished or laid out. I mean what could you possibly place in there? A rounded desk?
Would be cool to see some interior pics of buildings like this.
Who could possibly see, let alone read the window signs on the 13th floor?
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