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VINTAGRAPH • WPA • WWII • SPANGLES: THE CONTINENTAL CIRCUS

Serviceman, Service Woman: 1943

Serviceman,  Service Woman: 1943

June 1943. "Philadelphia, Pennsylvania. Miss Frances Heisler (last seen here), attendant at one of the Atlantic Refining Company garages. She was formerly a clerk in the payroll department of the Curtis Publishing Company." Photo by Jack Delano for the Office of War Information. View full size.

 

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The competition

Just across the street, West Philadelphia Buick repairs all makes of cars. The Dodge is shod with Goodyears, which will hopefully make it through the war years, since tires were rationed. The domes seen under the hood at the firewall are the horns.

Disloyalty?

With that 8th Air Force shoulder patch, shouldn't he be gassing-up at Texaco or Mobil?

Whitewalls

Any tire was already hard to come by that late in THE WAR, and whitewalls were probably out of the question. These white plastic rim covers served the same purpose and were still popular into the '50s.

Air Force Gloves

It was true in 1943 and true today...hands in uniform pockets are known as Air Force Gloves.

Reflecting on true love

I like the reflection in the hubcap. Clean wheels.
When I was a kid we had a rooster that was absolutely in love with the chicken in the hubcap of our '57 Ford stationwagon

Earplugs on board?

The 1940 census shows that a Frances Heisler (born 1923) lived with her uncle and his family at a Front Street address in Philadelphia. At that address (currently occupied by a Brotherly Love barbershop with walk-up flats upstairs), the Market-Frankford elevated rail line has operated over Front Street for nearly a century. Screeeeech!

Location Confirmed

jimboylan nailed the 47th and Chestnut location in his comment from the previous post. The traces of the gas tank are still visible in the satellite view below (and a Hess gas station occupies the location where the garage was).

Same car

Why did they move the car from where it was in the other photo? Was the lighting better from this angle?

[That's the thing about cars -- the darn things keep moving around. -Dave]

Not a lot of these about

This Dodge was one of only 13,343 four-door Deluxe sedans produced for the 1942 model year. Released in September 1941, civilian Dodge production ended on February 21, 1942 as all auto factories were turned over to truck and tank production to meet War needs. Chrome fittings on autos were forbidden after February 1, 1942 because chrome was urgently needed in gun barrels, armor and tool steels, and chrome metal was in limited supply. Total Dodge production for 1942 Deluxe four-door models was only about a quarter of the previous year, when 49,579 Deluxe four-door models were produced.

1942 Dodge

Nice 1942 Dodge Deluxe sedan, someone was well prepared for war years.

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