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Nut Noir: 1947

Nut Noir: 1947

New York circa 1947. "National Peanut Corp. store on Broadway -- Mr. Peanut sign and Embassy Newsreel Theatre." Our second look at this dapper and luminous legume. 4x5 inch acetate negative by John M. Fox. View full size.

 

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Kool Karz

I also can't help admiring the neat '40's cars. Left to right, looks like a Chevrolet, then Pontiac (especially pleasing "fastback" lines) and a Ford.

"May Contain Nuts"

Well you did warn us.

What are they all looking at?

Something has the crowd's attention and probably not our photographer. What a fine photo of classic 1940's autos.

Lunch

My, my. Add a nickel bag of Planter's or Tom's Peanuts to a dime bottle of Pepsi, and there you have it.

Mr. Peanut lives on

Still looking good decades later.

An entire store of peanuts

in either the familiar 5c clear cello pack or the handy blue cocktail peanut can. This was the height of 1947 Planters Peanuts marketing and could only be found on that Great White Way of Broadway. My own little town would never see this wonder.

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