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Ford vs. Chevy: 1958

Ford vs. Chevy: 1958

The age-old battle of Ford vs. Chevy, vintage 1957, played out under an expressway in San Francisco circa 1958. 4x5 inch News Archive negative. View full size.


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A little revenge?

Ford outsold Chevy in 1957.

Parking? Lots.

The thing that attracted my attention in the photo was 75 cents for all day parking! I did a quick search to find the cost of parking all day in San Francisco today, and discovered that the closest lot to the corner of Folsom and Fremont, near where the photo was taken, costs $30 for all-day parking. Based on normal inflation of 1958 dollars, the same parking today should cost $6.20. But nothing about San Francisco is normal! (Some things just defy inflation, don't they?)

A Good Deal

I'll take all-day parking for 75 cents any day!

'56, '57, '58

Chrysler, Pontiac, Ford in left background. Neither car looks very pristine for only a year old and coincidentally they are both the mid-level trim models.

A first

The first of these crash pictures where the cars aren't totaled.
Gotta be a good $50 or $60 worth of damage though.

Pretty sure this is San Francisco

Under the Bay Bridge approach. The building advertising Copper Works is still there, and so is the advertising. Corner of Fremont and Folsom.

[Yep, although that's the now-demolished Embarcadero Freeway. Just last Thursday I took this picture of the O'Donnell Copper Works Building. An architectural firm has occupied it for several years, but has kept the original weathered signage. -tterrace]

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