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VINTAGRAPH • WPA • WWII • FIGHT DISEASE WITH CLEANLINESS: 1936

Royal Crown: 1941

Royal Crown: 1941

Migratory workers by a "juke joint" in Belle Glade, Fla. Signs advertise Atlantic Ale and Beer, Royal Crown Cola and Nehi. 35mm Kodachrome color transparency photographed in February 1941 by Marion Post Wolcott. View full size.

 

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Yay RC!

I must be the only person left on the planet who drinks Royal Crown. I tell people the RC stands for "Rachel's Cola."

Yes, they were available

Yes, they were available beginning in 1935...your quote evens says so!

"The first successful mass-market color film, Kodachrome, was introduced in 1935"

[That wasn't his quote, that was me - Dave]

Kodachrome was a color transparency film for used in still cameras designated 135 or now called 35mm. A few years earlier, Leica was getting popular with their miniature camera called Leica A. It uses 35mm film.

Old Kodachrome

What with the current digital photos, I had forgotten the warm colors of Kodachrome. I started out using Kodachrome ASA 10 in the 50s! My favorite film for warm fall color. I used Fujichrome later in the 80s for the crisp, cool colors it gave for sky and water shots. Funny, my Fuji digital camera gives the same cool shading? must be some guy that used a lot of Fujichrome tunes the Fuji digital cameras?

Color photos in 1941?

Ehhh ... I don't think so...

[Dave replies: Color photography got its start in the late 1800s. The first successful mass-market color film, Kodachrome, was introduced in 1935, around the same time the Technicolor process was invented for motion pictures. Most of us have seen "The Wizard of Oz," from 1939, one of the first color movies along with "Gone With the Wind," from the same year. You can read more about the history of color photography here.]

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