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Hepmobile: 1940

Hepmobile: 1940

August 1940. "Car belonging to 'Hep Cats' on main street in Louisville, Kentucky." Medium format negative by Marion Post Wolcott for the Farm Security Administration. View full size.


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Cicero the Dope

He's a rendition of Dopey from Snow White and the Seven Dwarfs.

All That's Needed

Is a raccoon coat, and a ukulele to complete the ensemble! I love the "Someone's Knocking" painted on the hood--it was no doubt that old motor!


I had a car like that.

Not so secret advertising

"Rubber goods" was a polite way to advertise prophylactics or better known today as condoms.

["Rubber goods" were trusses, ice bags, hot water bottles, enema bulbs, etc. - Dave]

"Ladies enter here."

" ... girls on other side." No ladies wanted, obviously. Especially since the "door" on the driver's side doesn't open. Entry was only through the passenger side.

Roarin' good times

This reminds me of the book "Cheaper by the Dozen" when one of the girls dates comes to pick her up in a stripped down Model T all painted with slogans like "The Mayflower: Many a little Pilgrim has come across in it" "Chicken, Here's your roost" and "Four Wheels, No Brakes." Oh, and "In case of fire, throw this in".

Sounds like the car of my dreams.

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