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June 6, 1950. Pembroke, Ontario. "Vis-O-Matic department store." A variation on mail-order shopping, the Vis-O-Matic system used color slides to display merchandise to potential customers, with orders placed by Teletype and delivered to your door. Photo by Bernard Hoffman, Life image archive. View full size.
Long before the Internet as we know it, early cable television was supposed to become interactive and viewers in some trial locations (apparently Columbus, Ohio was one) could respond to queries from the broadcaster on a variety of topics and those responses would be tabulated for whatever purpose said broadcaster chose. QUBE was shortlived since cabled television networks reached precious few viewers in those days.
I would love to see more from Canada.
On the 1980 TV series "Speak Up America," co-host Marjoe Gortner would say that viewers in Columbus Ohio could submit their opinions using the "QUBE system" (whatever that was.)
40+ years before the advent of modern online shopping. Who'd have thought?
Didn't Bill Bryson mention this in his book about growing up in Iowa in the '50s?
And if you haven't read "The Life and Times of the Thunderbolt Kid," or better yet, listened to it on a road trip ... well, what are you waiting for? It's amazing!)
[As far as I can tell, Vis-O-Matic never made it out of Ontario. - Dave]
You used to be able to smoke everywhere. Chairs used to acknowledge this fact.
Is this the first Canadian picture you've had??? Woo!
Remember those days... Playing with mercury in science class, lawn darts, candy cigarettes, the U-238 Atomic Energy Lab, the Johnny Reb 30-inch authentic Civil War cannon.
That ring toss board has exposed metal pegs! No rubber tips! No 17 pages of warnings! HowEVER did these children survive?!? Oh yeah, we used common sense when we were playing! But watch out--the parents of these boys just might have been lurking in the corner, waiting to draft their frivolous lawsuit!
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