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VINTAGRAPH • WPA • WWII • ABOUT PARIS, 1895

Drink Dr. Pepper: 1939

Drink Dr. Pepper: 1939

November 1939. Waco, Texas. "Proprietor of small store in market square." Pop bottles on the cooler: Woosies, Double Line and Double Cola. 35mm nitrate negative by Russell Lee for the Farm Security Administration. View full size.

 

Waco, home of Dr Pepper

And home of the Dr Pepper museum....

No period in "Dr" (for only the last few decades): the favorite typo to loose points for in the Baylor journalism school. (Guess who sponsors the footbll team?)

[How did you do at Baylor? - tterrace]

Rather well...

Thanks for Slipknot info

I just couldn't figure out all of the letters. Baby Ruths are still around in the US, as are Oh Henry! bars. It's the Skybars that are hard to find.

Dr. Pepper sold here

and guess where it started out.

Biggest Seller

I bet he sold more candy, soda and smokes than he did fruit. The forbidden is much more alluring.

Look out, Baby Ruth!

Are those cigars being sold in amongst the "candy" at 3 for 5 cents? Perhaps they're chocolate cigars.

Old soles

They are indeed Slipknot Soles; shoe attachments to keep you OFF the floor and ON your feet. They also help keep you from hearing your friends utter those dreaded words: "Did you have a nice 'trip'?" and "See you next 'fall'!"

Baby Ruth!

Canadians have their own version: the Oh Henry! bar. There's much discussion over whether one or the other creators of these products stole the idea from the other. In the meantime, if you get really desperate for your Baby Ruth fix, drop me an email and I can airmail you a survival package.

Sales appeal

I wonder if that was the regular price for bananas or the "reduced for quick sale" price. They look like they're ready to be baked into banana-nut bread!

Slight Name Change

The dot in Dr. was removed in the 1950's so as to not have any connection with the medical profession.

[That's an urban legend. At the end of this article at snopes.com it's explained that the period was dropped as a result of a typographical change to the logo in 1950. - tterrace]

Hey, there's Shinola!

Left hand side, third shelf down. I remember the old saying, "He doesn't know ---- from Shinola." Well, this man apparently does.

@michaeljunkbox - Try Amazon. You may be able to get Baby Ruth bars.

What are they?

What are those things in the oval packages under and a bit to the left of the light bulb? It looks like the word is Slipxx? At first, I thought they were Easter chocolates.

["Slipknot Soles." - tterrace]

Bananas, 15 cents a dozen.

What a bargain. I remember buying bananas, circa 1964, 15 cents per pound or 3 bananas. That 15 cents, in 1939, got you 4 whole pounds of bananas!

Now, where in tarnation

Pop the Prop is trying to find room for the "Lotto Sold Here" sign. Also, might be a good time to consider deploying some flypaper. Judging by the mature look of those bananas, he might want to think about slashing their price a few cents. The grapes have been around a bit, too, it appears. Kind of a reminder of how we tend to take such things as fresh fruit for granted.

Soda song

"Dr. Pepper is the friendly pepper upper, Dr. Pepper never ever lets you down." From memory and someone will check that on Google and correct or add a line.
Thanks, Tterrace.

[If you follow the bouncing ball, there's a couple extra "nevers" in there. - tterrace]

Yes-

we have no bananas.

(I know it's lame, but that was the first thing that popped into my head when I saw the photo!)

Baby Ruth!

My favourite chocolate bar - we can't get them here in Canada - must travel to the U.S. of A.

 
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