Most of the photos on this site were extracted from reference images (high-resolution tiffs, 20 to 200 megabytes in size) from the Library of Congress research archive. (To query the database click here.) Many were digitized by LOC contractors using a Sinar studio back. They are adjusted by your webmaster for contrast and color in Photoshop before being downsized and turned into the jpegs you see here.
June 6, 1950. Pembroke, Ontario. "Vis-O-Matic department store." A variation on mail-order shopping, the Vis-O-Matic system used color slides to display merchandise to potential customers, with orders placed by Teletype and delivered to your door. Photo by Bernard Hoffman, Life image archive. View full size.