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The Big Store: 1942

The Big Store: 1942

February 1942. "Norwood, Carver County, Minnesota." Medium format acetate negative by John Vachon for the Office of War Information. View full size.


I went to Canada

Once in December. This picture is what it felt like.

Fancy Groceries

I wonder what qualifies as "Fancy Groceries" in 1942 Minnesota.

Brrrr --

Everything about this photo looks cold. A fine February day in Minnesota.

The Big Store

When I saw this photo, all I could think if was the 1941 Marx Bros. movie "The Big Store". Even though it was 20 years before my time, one of my favorite childhood movies.

Still there

The building to the right just might be the Winter Saloon, built in 1890

All right

Norwood merged with neighboring town Young America in 1997. I found this interesting:

In 1973, the Dile Corporation moved to Young America, and changed its name to Young America Corporation. It is one of the town's largest employers, processing rebate, coupon, and other marketing programs for businesses. It receives a great deal of mail, enough that this small town has over 20 ZIP codes. A main one is 55555.

20 zip codes for a town with ~1500 residents!

Today: The Big Empty Lot.

America's Rebate Capital

Norwood and Young America merged in 1997. If that sounds familiar, it's probably because you've mailed rebate coupons to Young America, MN.

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