On Street View I checked the phone poles around where I think this photo was taken to see if I could find the same numbers today. No luck. Bull Calf doesn't seem like a proper name for this place, more like very targeted advertising. There appears to be numbers over the door. Dave, can you read those numbers?

[1218 -- the 1937 Dallas City Directory locates the Bull Calf at 1218 West Davis Street. The 1942 Directory shows the Bull Calf and its neighbors Jake's Auto Parts No. 2 and Hudson Oil filling station (seen in this photo and in the next post) located on West Commerce. So it seems the building was moved from Davis to Commerce with the old address number still over the door. - Dave]

… or maybe Coming BACK up after your prankster friend tells you what they are.

I lived in that area for years but what got my attention was the root beer sign at
the end of the building.

When I was young in the '60s I remember the billboards that used to advertise
Hires root beer with

"HIRES TO YA"

Whenever I see a Hires sign, I think of it; Not to mention I always said it aloud.

In Canada calf fries are known as prairie oysters, and there was even a 1970s country and western music group from Ontario called Prairie Oyster. This story will tell you everything you need to know.

That’s what they call them in western Canada.

"If you don't know about 'em you haven't lived in the Southwest for very long": as they say, ignorance is bliss.

Known colloquially as "Swingin Steak".

Cancelled my order. Turns out Calf Fries are in no way related to French Fries.